How to Set up and Optimize a Personalized Affiliate Landing Page in WordPress
In this article, we have tried to cover some essential points, hope will you like it.
These are the points listed below:
- What is a Personalised Affiliate Landing Page?
- Why Affiliate Landing Page is Important?
- Examples of Affiliate Landing Page
- How to Set Up a Personalized Affiliate Landing Page?
- What is the Difference between Homepage and A Landing page?
What is a Personalized Affiliate Landing Page?
A Personalized Affiliate Landing Page allows you to cooperate with your affiliates to create the perfect landing pages and boost conversions. It is a permanent page on your website, but it’s personalized to the individual needs of individual affiliates.
An affiliate landing page is a page on your website where you send traffic with the goal of driving your visitor to click and convert on an affiliate offer. Traffic to your landing page could come from organic search, social media, email newsletters, paid to advertise, or numerous other sources.
Why Affiliate Landing Pages Are Important?
A landing page is also called a squeeze or splash page, a landing page is a web page where you intend to send your visitors. The purpose of a landing page is to collect data from the visitor through a lead capture form. Whether you are giving away a free e-book or are selling cloud hosting, a landing page can serve many functions.
Although it’s just one page, people make a lot of mistakes when it comes to landing pages. A well-designed landing page should target a specific audience, have a compelling message and drive conversion.
Affiliate landing page examples
Here are a few examples of successful affiliate websites with carefully crafted landing pages
There are three main types of affiliate landing pages:
1. Product Reviews
2. Product Roundups
Example 1: Amazon (Product Reviews)
Amazon (Amazon.com), an online retailer, manufacturer of electronic book readers, and Web services provider became the iconic example of electronic eCommerce Its headquarters are in Seattle, Washington. They have tons of reviews for products like strollers, car seats, and tons of other baby gear.
Amazon has a common product review template they follow for every article. It starts with a hero section, product image, and a “Buy now” button in teal with more buying options listed below. The author’s face and the title are clearly visible, which makes the review more credible — readers know they’re getting advice from a fellow mom.
Example 2: Headphones Addict (Product Roundups)
Headphones Addict is a niche website dedicated to, well, headphones. “Best Headphones for X” is their most popular content format. They’ve written about headphones for sports, for the office, and for just about any other situation you can imagine.
As I mentioned before, they do a great job of including links early in their affiliate landing page, inside a comparison table. Even better would be if the comparison table fit on the screen, without a horizontal overflow.
Example 3: Flipkart (Product Roundups)
Flipkart is an Indian e-commerce company, headquartered in Bangalore, Karnataka, India, and incorporated in Singapore as a private limited company. The company initially focused on online book sales before expanding into other product categories such as consumer electronics, fashion, home essentials, groceries, and lifestyle products. They collect and review products in categories like smart home technology, family safety, and safety news and statistics.
How to Set Up a Personalized Affiliate Landing Page
Setting up a personalized affiliate landing page on WordPress. Follow these simple steps listed below:
- Select a theme
- Remove unneeded content
- Set a static homepage
- Customize your page
- Go live
Step 1: Select a theme
Pick a theme from My Site > Design > Themes in your WordPress dashboard, or download and install a new theme. Then, click on the three dots next to the theme’s name and click Activate.
Step 2: Remove unneeded content
Simple is the goal for your landing page, so the next step is removing extra posts and pages. Go to My Site > Site > Pages, then click on the three dots next to any page you don’t need and click Trash. It doesn’t matter which page you keep.
3. Set a static homepage
Using the three dots next to the page you choose to keep, set it as your static homepage. This isn’t the same as your regular homepage instead, it ensures that your customized landing page is where visitors land when they click through from your main WordPress site.
4. Customize your page
Click on the three dots and then click Edit. In the editor, you’ll be able to add text, images, contact forms, and call-to-action content.
5. Go live
Click update to publish your page, and then link to it from your main WordPress site.
What is the Difference between Homepage and A Landing page?
While a visitor can certainly “land” on your homepage, that doesn’t mean your homepage is a landing page.
Your homepage is essentially the welcome area for your brand. It introduces what your brand offers, who it’s for, who to contact, and so on. What’s more, it encourages your visitors to explore other areas of your site.
This general approach is great for introducing people to your brand. However, it’s not great if you want visitors to take a single, specific action.
That’s where landing pages come in:
Rather than trying to cover all the information about your brand, a landing page is focused on getting visitors to perform one specific action. That action could be buying a product, filling out a form, joining your email list, and so on.
As we mentioned above, landing pages accomplish this by removing as many distractions as possible. For example, your homepage will include lots of links to deeper areas of your site. This is good because you want visitors to explore.
In contrast, your landing pages should remove all or most of those links. On a landing page, those links are just distractions that might get in the way of visitors performing the action that you want them to perform.
We’d love to hear from you- A strong landing page is one of the best ways to direct traffic and generate conversions for your products and services. If you know what elements to include in yours, all that’s left is to build it. WordPress makes that process simple, thanks to its intuitive interface and user-friendly page builders.